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Lego Announces Nintendo Game Boy Set: When Does It Come Out?

SAN DIEGO, JUL 24 – The 421-piece LEGO set replicates the iconic Nintendo Game Boy with authentic details and includes brick-built cartridges for classic games, honoring over 120 million units sold worldwide.

  • Pre-Orders for the LEGO Game Boy set began on July 24, 2025, priced at $59.99, with an October 1, 2025 launch.
  • At San Diego Comic-Con 2025, LEGO and Nintendo unveiled the set, tapping into the legacy of a console that sold over 120 million units since 1989.
  • The set comprises 421 pieces in a near 1:1 scale, uses printed tiles for authentic labels, and includes buildable Game Pak cartridges for two classic titles.
  • Collectors view the Game Boy set as a must-have addition alongside retro console kits, and LEGO even recreated a classic Game Boy ad on Instagram.
  • Due to licensing constraints, LEGO can’t include Pokémon until October 2025, so Super Mario Land remains the fallback cartridge option.
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Lego announces Nintendo Game Boy set: When does it come out?

The Lego Game Boy building set will include interchangeable screens and game paks.

·Rochester, United States
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IGN broke the news in United States on Thursday, July 24, 2025.
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