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OpenAI Exec Fidji Simo on How AI Can Turn ‘Ideas Into Income’

SAN FRANCISCO COUNTY, CALIFORNIA, JUL 21 – Fidji Simo will lead OpenAI’s product growth and commercialization efforts, focusing on scaling AI applications like ChatGPT and securing major business partnerships.

  • On August 18, 2025, Fidji Simo, outgoing Instacart CEO, will assume the role of CEO of Applications at OpenAI, reporting directly to Sam Altman.
  • Amid rapid growth, OpenAI created a dedicated applications executive role, as Sam Altman said in May reorganization, with Simo serving on the board for a year.
  • As CEO of Applications, Simo will lead at least one-third of OpenAI’s teams, translating research into products like ChatGPT and the API, and securing key partnerships, The Verge reported.
  • The appointment coincided with Sam Altman regaining his board seat after an internal investigation, and Altman will shift his focus to research, compute and safety systems.
  • In a July 21, 2025 post, Simo highlighted AI’s potential in knowledge, health and economic freedom, and the Wall Street Journal reported a collaboration with Jony Ive on a context-aware wearable device.
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Bloomberg broke the news in United States on Monday, July 21, 2025.
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