US EditionFairtrade research puts it at the top of the ethical tree – RetailWit
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Fairtrade research puts it at the top of the ethical tree – RetailWit
Ethical label Fairtrade has released data indicating that it is the most recognised and trusted brand in its sector. In the brand’s two-yearly survey with Globescan, it found awareness of the Fairtrade label was very high, at 94%, with 71% of shoppers recognising it more… This story continues at Fairtrade research puts it at the top of the ethical tree Or just read more coverage at Talking Retail
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