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Formula One to Hold 2027 Season Launch Event in Milan with All Teams
The festival will feature a three-day fan event and a one-night show with all 11 teams as Formula 1 seeks to grow its global audience.
Formula will launch its 2027 season with a three-day fan festival in Milan from Feb 18-20, featuring all 11 teams and culminating in a major live show.
Building on the extraordinary success of the 75th anniversary event in London, the organization aims to bring the sport closer to fans through immersive experiences.
CEO Stefano Domenicali said the festival will immerse fans in the sport, giving them the chance to see heroes up close during the Milan Fan Festival and The Show.
The event, which will stream globally, supports efforts to grow the fanbase in the North American market as the sport has a media deal with Apple.
More details about the Milan event will be shared over the coming months, with tickets going on sale later this year and fans able to pre-register their interest.