US EditionErwin Rutten (Takko Fashion) on local strength and stores as marketing - RetailDetail EU
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Erwin Rutten (Takko Fashion) on local strength and stores as marketing - RetailDetail EU
Takko Fashion positions itself as a price breaker with style. During the Retail Marketing Day, Erwin Rutten, Country Manager Benelux, will reveal how the German retailer can grow so significantly in the Belgian and Dutch markets without much traditional marketing. Targeted rather than mass Takko Fashion achieved a record revenue of 1.3 billion euros in the fiscal year 2024/2025 and plans no less than 300 store openings by the end of 2028. A rema…
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