US EditionGoogle Chrome Will Once Again Become the Cookie Monster Following This News
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11 Articles
Google officially puts an end to its Privacy Sandbox project, launched in 2019 to offer a more privacy-friendly alternative to third-party cookies. The company, whose revenues rely heavily on online advertising, recognizes the failure of an initiative supposed to redefine targeted advertising on the Internet. ... Read more Like KultureGeek on Facebook, and follow us on Twitter Don't forget to download our free iAddict app for iPhone and iPad (li…
Since third-party cookies at Chrome are still in place, Google's alternative technologies from the Privacy Sandbox no longer have any weight. The project is completely discontinued. read more on t3n.de
Google confirmed the completion of one of the most ambitious projects dedicated to online confidentiality, declaring that Private Sandbox technology will no longer be implemented as an alternative to third-party cookies in Chrome. The decision marks an important time for the user data protection strategy, since the company officially rejects this initiative launched by five [...]
Google is retiring Privacy Sandbox
Privacy Sandbox was Google’s vision for replacing third-party cookies, but now the company is giving up and moving on from the idea. First launched six years ago, Privacy Sandbox suffered with low-adoption, and Google has gradually snuffed out various technologies relating to the system. Now it has taken things further. Google says that “after evaluating ecosystem feedback about their expected value and in light of their low levels of adoption”,…
Google just killed Privacy Sandbox: How will this affect you?
Credit: Google TL;DR Google has confirmed that it has killed off its Privacy Sandbox initiative. This project was meant to offer a more private approach to advertising. The news also comes over a year after Google said it wouldn’t drop third-party cookies. Google relies heavily on online advertising, and the company has previously been criticized for the amount of data it sucked up from users in the name of targeted advertising. However, the se…
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