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Kushner Says He Regrets Involvement with FIFA’s World Cup Sell-Off Plan

Josh Kushner said Thrive still supports the FIFA plan, even as UEFA seeks court records on the proposed $20 billion valuation.

  • New York-based investment firm Thrive Capital hired attorney Alex Spiro of Quinn Emanuel to represent it in discovery proceedings related to FIFA's failed FIFA Forward Enterprise plan.
  • Gianni Infantino's plan involved Thrive and Joshua Kushner paying $4.2 billion for a 20% stake in a subsidiary managing commercial events, which triggered a furious reaction from European soccer officials.
  • Joshua Kushner stated the "idea behind FFE was to direct more capital and equity equally amongst all 211 member countries," though he admitted they "failed to appreciate the political dynamics of global football."
  • Although the UEFA filing states "neither Thrive nor Kushner is an anticipated defendant," Thrive engaged Spiro, known for representing high-profile clients including Elon Musk and NYC Mayor Eric Adams.
  • The failed FFE project marks another deep rift with UEFA during Infantino's 10-year presidency, following blocked attempts to launch new competitions and modify the World Cup schedule.
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16 Articles

Lean Left

FIFA’s president remains in office a month after the World Cup privatization scandal and Europe does not boycott the women’s sub-20 World Cup

·Madrid, Spain
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Lean Left

According to information from the "World", a referral to the correctional court was requested against four protagonists, including the former Tahitian leader of FIFA Reynald Temarii and Qatari billionaire Mohamed Ben Hammam, in connection with the controversial award of the World Football 2022 in Qatar.

·Paris, France
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Lean Right

To highlight the role of Thrave Capital in the current scandal surrounding the Viva, and Josh Kouchner's statements about this. Kochner's defense of Thrave's involvement in the FIFA mess was withdrawn from Thrave Capital, a prominent and secret investment company in New York, to a messy drama centre that could lead to criminal charges against Gianni Invantino, the controversial president of the Federation... the article appeared to defend Thriff…

The Toronto StarThe Toronto Star
+5 Reposted by 5 other sources
Lean Left

Kushner says he regrets involvement with FIFA’s World Cup sell-off plan

NEW YORK (AP) — FIFA's intended investment partner Josh Kushner has said he regrets getting involved in Gianni Infantino's failed World Cup sell-off plan that provoked a huge rift in global soccer and has pulled him into legal action.

·Toronto, Canada
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  • 39% of the sources lean Left, 38% of the sources are Center
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Law.com broke the news on Tuesday, September 1, 2026.
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