E-bikes 'more popular than cars and public transport' among young adults

E-bikes 'more popular than cars and public transport' among young adults

Driven by health and environmental concerns, 49 per cent of 25 to 34-year-olds said they are more likely to buy an e-bike now than a year ago

I went behind the scenes at EUNORAU’s headquarters to see where e-bikes come from

While I enjoy covering news and reviews related to new e-bikes and other micromobility vehicles, my favorite part of working in this industry is actually getting to go deeper behind the scenes, often pulling back the curtain to see what lies behind some of the biggest companies in the market. Most only show us their polished front-facing image, but there's so much more to the story than that. From the people who build and operate these brands to…

Young adults leading the UK’s surge in e-bike popularity

Driven by health and environmental concerns, more young adults aged 25-34 are planning to travel by e-bike over cars or public transport, with nearly half (49.34%) saying they’re more likely to buy an e-bike now than they were a year ago. This finding comes as new research – which coincides with Bike Week (9-15 June), the UK’s annual celebration of cycling – has revealed a clear shift amongst Gen Z and Millennials in their approach to travel. Th…