Dollar General CEO Says $100K Earners No Longer Feel 'High Income' as Inflation Hits Spending

Dollar General gives bleak message about shoppers as they struggle with surging costs

The CEO of Dollar General has said that high income shoppers are acting like they are lower income

Dollar General CEO Says $100K Earners No Longer Feel 'High Income' as Inflation Hits Spending

Dollar General CEO Todd Vasos says $100,000 earners feel financially stretched as inflation and fuel costs push more US shoppers towards discount retailers.

Dollar General Says $100,000 Earners Are Trading Down as Inflation Squeezes US Shoppers

Dollar General says more $100,000 earners are shopping at its stores as inflation and high gas prices pressure US household budgets and consumer spending.