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Disney+ Sees Lower Churn, Higher Engagement as Paid Sharing and Bundling Take Hold

Summary by Subscription Insider
The Walt Disney Company reported meaningful momentum in its direct-to-consumer (DTC) segment during the second quarter of fiscal 2025, outlining a clearer path to sustained subscriber growth and long-term profitability. Disney’s Q2 performance reflects a strategic pivot toward bundling, personalization, and platform unification across its streaming portfolio. CEO Bob Iger credited… Source
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Subscription Insider broke the news in on Friday, May 16, 2025.
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