Disney Just Struck a Multi-Billion Dollar Deal That Dooms Linear Cable and Saves Its Streaming Service
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Disney Just Struck a Multi-Billion Dollar Deal That Dooms Linear Cable and Saves Its Streaming Service
Last week, Disney announced that advertising for its linear cable channels remained flat, despite Disney-owned ESPN’s stake in all four major sports networks. With sports as the main draw for linear cable, it was surprising that Disney could not generate more ad revenue for this season. Credit: Disney However, with more people cutting the cord, this slow downfall of linear cable is expected and a potential sign of things to come. However, The Wa…
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