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Digest: OpenAI Brings ChatGPT Ads to Programmatic Buyers; Brave Faces Publisher Lawsuit Over AI Scraping
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Digest: OpenAI Brings ChatGPT Ads to Programmatic Buyers; Brave Faces Publisher Lawsuit Over AI Scraping
In today’s ExchangeWire News Digest, we discuss OpenAI opening unsold ChatGPT ad space to programmatic buyers through Magnite and PubMatic, The New York Times and other publishers suing Brave over AI scraping and paywall bypass, and Deloitte finding that free-to-air TV ads are losing some of their appeal in Australia but remain influential.
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