US EditionSources: Japanese Advertising Group Dentsu Is Exploring the Sale of Its International Business, in a Deal that Could Raise Several Billion Dollars
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9 Articles
Japan's largest advertising company is facing a radical change of course: Dentsu loves selling its foreign activities. The reasons: wandering customers, weak markets and AI. Dentsu's contribution examines billions of dollars of sales of its foreign business appeared first on sales.
This has been speculated for some time, and now the signs are condensing: Japanese advertising holding Dentsu is apparently considering selling its international business.
This has been speculated for some time, and now the signs are condensing: Japanese advertising holding Dentsu is apparently considering selling its international business.
Japanese advertising group Dentsu is exploring the sale of its international business, a measure that would put an end to its ambitions to compete globally against WPP and...
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