DEI boycott organizer calls for protests against Dollar General
- A prominent Black faith leader announced a 40-day electronic boycott of Dollar General starting March 5, 2025, in the US.
- This boycott follows earlier actions targeting Target after both retailers scaled back their diversity, equity, and inclusion initiatives amid political pressure.
- The organizer criticized Dollar General for retreating on DEI efforts and neglecting Black and low-income customers who form the core of its clientele.
- Target’s stock declined by 35.6% between January and April 2025, amid criticism from leaders who stated that the company had abandoned their community, leading to the boycott.
- The boycott aims to hold Dollar General accountable and supports ongoing community efforts to influence corporations’ DEI policies amid political debate.
14 Articles
14 Articles
Pastor calls for ‘electronic protest’ against Dollar General over DEI rollback
A Georgia pastor known for organizing boycotts over corporate diversity rollbacks is now targeting Dollar General. But instead of a traditional economic boycott, this time, he’s calling for a coordinated “electronic protest.” The effort began Wednesday, May 28, according to USA Today. How will the protest be done? Pastor Jamal-Harrison Bryant of New Birth Missionary Baptist Church in Stonecrest, Georgia, told USA Today that the protest will invo…
Now that Pastor Jamal Bryant has seen success from the Target boycott he has been spearheading due to the company’s rollback of its DEI policies, he is setting his sights on Dollar General.
Now that Pastor Jamal Bryant has seen success from the Target boycott he has been spearheading due to the company’s rollback of its DEI policies, he is setting his sights on Dollar General.
Pastor Jamal Bryant calls for electronic protest of Dollar General amid Target boycott
Megachurch Pastor Jamal Bryant has called for an electronic protest of the popular discount chain Dollar General starting immediately amid an ongoing boycott of retail giant Target for scaling back diversity, equity and inclusion policies. #JamalBryant #Target #DollarGeneral #DEI
Pastor telling Blacks to boycott Dollar General is nothing but a shakedown con man · American Wire News
A woke Georgia pastor who became well-known for his boycott of Target stores has set his sights on a new target. “Target is canceled since they have betrayed and walked away from our community, and we’ve gone on from there,” the Rev. Jamal Bryant said, according to The Hill. “We’re done with Target, and then our next focus will be around Dollar General.” Rev. Bryant is now calling for a boycott of Dollar General stores over the chain’s decision …
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