Debenhams Group considers sale of PrettyLittleThing amid turnaround efforts
Debenhams Group aims to cut costs and restructure after reporting a �263 million pre-tax loss and a 17% revenue drop, with PrettyLittleThing sale potentially impacting 1,251 jobs.
- On August 26, 2025, Debenhams Group announced it is considering selling its PrettyLittleThing brand amid widening losses and falling sales.
- The potential sale follows a long period of underperformance, one-off costs including a US warehouse closure, and competition from rivals like Shein.
- The group reported a pre-tax loss of £263.3 million for the year to February 28, 2025, on revenues down 17% to £1.22 billion, while Debenhams brand sales rose 34% to £654 million.
- Chief executive Dan Finley said, "No stone will be left unturned" and assured shareholders the business is taking decisive actions to improve performance.
- The sale consideration and possible Burnley distribution centre closure could lead to 1,251 job losses, reflecting wider challenges in the group’s turnaround efforts.
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Debenhams considers sale of Pretty Little Thing in bid to accelerate turnaround
Debenhams Group is considering the sale of Pretty Little Thing as part of a wider restructuring effort aimed at stabilising the struggling fashion retailer. Chief executive Dan Finley, who took charge last November after the resignation of John Lyttle, said he would leave “no stone unturned” in attempts to turn around the group, which rebranded from Boohoo earlier this year. The company said on Tuesday it had already achieved around £50 million …
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Leaning Left2Leaning Right2Center24Last UpdatedBias Distribution86% Center
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86% Center
C 86%
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