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Data Shows That Longer Clips Are Gaining Traction on TikTok

Summary by Social Media Today
It seems that "longer short" videos are now gaining more traction.

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Data Shows That Longer Clips Are Gaining Traction on TikTok

It seems that "longer short" videos are now gaining more traction.

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musically.commusically.com

Report: longer TikTok videos see better reach and watch-time

A new report from social-media management firm Buffer is the latest evidence that longer videos are increasingly key to TikTok. The post is from Music Ally.

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Social Media Today broke the news in on Monday, March 17, 2025.
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