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Daily Beast's Obsessed Nets 7-Figure First-Year Revenue

Summary by Ground News
The Daily Beast launched Obsessed, a vertical dedicated to television and film. The section has topped seven figures in advertising revenue and seen an uptick in readership. In its first year, Obsessed has signed deals with three of the four major cable networks, and 75% of its clients are renewals.

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Daily Beast's Obsessed Nets 7-Figure First-Year Revenue

One year after the Daily Beast launched Obsessed, its vertical dedicated to coverage of television and film, the section has topped seven figures in advertising revenue and seen an uptick in readership, according to president of advertising and partners Lindsay Jaffe Levy. The vertical, which publishes reviews, recaps and recommendations, grew out of a popular...

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Adweek broke the news in on Friday, September 29, 2023.
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