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Astrid Lindgren's Descendants Sue Croatian Company over Pippi Name

Summary by delo.si
The Swedish company Astrid Lindgren AB claims that the use of the name Pippi infringes on their trademark rights.

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The Swedish company Astrid Lindgren AB claims that the use of the name Pippi infringes on their trademark rights.

The descendants of Swedish writer Astrid Lindgren, author of the books about Pippi Longstocking, have filed a lawsuit against the Croatian company Pipi Beverages over the marketing of a drink called Pipi. According to Croatian media, the lawsuit surprised the company, which emphasizes that it is engaged in a completely different business than the plaintiffs.

·Ljubljana, Slovenia
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The descendants of Swedish writer Astrid Lindgren, who wrote the books about Pikachu, have filed a lawsuit against the Croatian company Pipi Beverages over the marketing of a drink called Pipi. According to Croatian media, the lawsuit surprised the company, which emphasizes that it is engaged in a completely different business than the plaintiffs.

The descendants of Swedish writer Astrid Lindgren, who wrote the books about Pippi Longstocking, have filed a lawsuit against a Croatian company for marketing a drink called Pippi...

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mladina.si broke the news in on Monday, October 27, 2025.
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