US EditionCracker Barrel Suspends Plans to Remodel Restaurants After Logo Blowup
Cracker Barrel halted a $700 million modernization after customer backlash, with only 4 of 660 stores remodeled, and reverted to its classic "Old Timer" logo to preserve its traditional appeal.
- Cracker Barrel announced it is suspending plans for restaurant remodels due to public backlash after a controversial logo redesign, stating, "you don’t need to worry, it won’t be" remodeled if not already done.
- The company reverted to its previous logo after enduring criticism and a decline in stock prices, stating, "We heard clearly that the modern remodel design does not reflect what you love about Cracker Barrel."
- CEO Julie Felss Masino faced criticism for the redesign that led to significant sales drops, but the company has launched a campaign emphasizing its traditional roots.
- Cracker Barrel aims to rebuild trust with customers by acknowledging that many customers prefer its traditional offerings over modernization.
50 Articles
50 Articles
Cracker Barrel cancels remodel following conservative backlash
(NBC, KYMA) - Cracker Barrel is staying Cracker Barrel as the country-themed chain says it's not going forward with plans to expand its modern redesign. Cracker Barrel walked back its logo change last month after conservatives accused the chain of being "too woke." President Donald Trump even waded into the online drama urging against the change that would have removed the old man from the logo. Cracker Barrel has restaurants in 43 states, inclu…
Cracker Barrel scraps remodel after customers revolt
Cracker Barrel announced it’s pulling the plug on plans to modernize its restaurants after loyal customers revolted. The company shared the news in a statement on its website, saying, "The vintage Americana you love will always be here." Copy URL Save image Email Facebook Twitter / X Reddit Unbiased. Straight Facts.TM The stock pr…
Cracker Barrel Ditches New Remodels as It Rebuilds Customer Approval
Cracker Barrel has suspended all restaurant remodels in the wake of public criticism over the company’s efforts to modernize its image, officials announced Sept. 9. “You’ve shared your voices in recent weeks not just on our logo, but also on our restaurants,” the company said in an announcement posted on social media. “Today, we’re suspending our remodels. If your restaurant hasn’t been remodeled, you don’t need to worry, it won’t be.” Two weeks…
Cracker Barrel Halts Restaurant Remodels - American Liberty News
Cracker Barrel Old Country Store is pulling back on its modernization plans after facing intense customer backlash over recent changes to its branding and restaurant interiors. The iconic Southern-themed chain announced Tuesday that it is suspending its restaurant remodel program shortly after reinstating its classic “Old Timer” logo, emphasizing a renewed commitment to tradition and […] The post Cracker Barrel Halts Restaurant Remodels appeared…
Cracker Barrel Announces Complete Reversal on ‘Woke’ Rebrand
Cracker Barrel is officially waving the white flag after a disastrous attempt to "modernize" its brand sent customers into open revolt. The post Cracker Barrel Announces Complete Reversal on ‘Woke’ Rebrand appeared first on Slay News.
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