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Consumer racial profiling a neglected human rights issue, report says

The report calls for more data collection and business cooperation to address everyday Indigenous consumer racial profiling, a widespread but overlooked human rights issue in Canada.

  • In 2020, a father and daughter reported facing racial discrimination and profiling during a visit to a Canadian Tire store in Coquitlam, B.C.
  • Their complaint, part of a B.C. Human Rights case against Canadian Tire, remains unproven but is scheduled for a hearing in October 2025.
  • A woman from the Heiltsuk Nation reported that a security guard requested to inspect her father’s backpack, and when she brought up the incident with a store mechanic, he responded with a racially insensitive story.
  • Experts Foster and Jacobs noted consumer racial profiling is pervasive but under-researched, with Foster describing it as 'a thousand small cuts' accumulating over time.
  • The report, commissioned by the Heiltsuk Nation, calls for better education, training, and restorative justice to address the harm and its multigenerational impact.
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Consumer racial profiling a neglected human rights issue, report says

Heiltsuk Tribal Council Chief Marilyn Slett says no one in her community is immune to the small acts of racial profiling that can embed themselves in everyday life for an Indigenous person in Canada.

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Rocky Mountain Outlook broke the news in on Thursday, August 14, 2025.
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