COLUMN: Colleges and universities compounding their errors

COLUMN: Colleges and universities compounding their errors

In its simplest form, the battle raging across America centers on the nation’s foremost institutions.

How to Help Clients' Children Score a Top College without Gaming the System

The first thing to know is that, while colleges are seats of higher learning, they are also a business. They have a brand. They have marketing departments. And they’re vitally interested in improving their position when various publications.