CMe Automotive has launched an invitation-only test of ChatGPT ads for UK dealers, with four dealerships taking part in the initial phase. The company’s in-house performance team will run real automotive campaigns to understand how consumers engage with ChatGPT Ads, what drives performance and where the platform could fit within the wider automotive marketing mix. ...
This story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.