US EditionMiniso Arrives Argentina: the Viral Chain “Japanese Style” that Is Furor Among the Z Generation Will Open 100 Stores in the Country
5 Articles
5 Articles
The company plans to create 1,000 jobs throughout Argentina as part of an ambitious investment of $50 million
Asian firm initiates operations in the country with a project of millionaire disbursement and generation of new jobs
The Miniso lifestyle retail chain announced its entry into the Argentine market with an investment plan of US$50 million and an expansion strategy that foresees the opening of 100 premises within five years.The project contemplates the generation of between 800 and 1,000 direct jobs, according to the company.The company, which has become famous for generating viral content that achieves impact on the young public, had been in the country in 2019…
Miniso’s arrival in Argentina represents a significant bet for the local retail sector. The renowned Chinese chain, which merges anime culture and accessible design, announced an investment of $50 million to open 100 stores in the country over the next five years, with the expectation of generating between 800 and 1,000 jobs.
Another Chinese brand disembarks in the Argentine market. It is minimal the label of “life style retail”, as they themselves define the category, it has just announced its arrival in the country with an ambitious expansion plan that contemplates an investment of US$ 50 million and the opening of 100 premises in the next 5 years.The plan of the brand, which is present in 112 countries, also represents, according to its own estimates, between 800 …
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