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ChatGPT Is Going to Start Showing You Ads

OpenAI plans to show ads to most of its 800 million weekly ChatGPT users on the free tier to boost revenue and encourage paid subscriptions.

  • Tibor Blaho discovered in the ChatGPT Android beta 1.2025.329 ad-related code referencing an ads module, bazaar content, and a search-ads carousel, suggesting OpenAI is preparing a rollout.
  • With around 800 million weekly users and 95% free-tier users, OpenAI faces pressure to monetize and will likely hope ads nudge some users onto paid plans while considering personalized targeting.
  • The free plan limits messages, slows during busy periods, and restricts advanced tools, while focus groups found some users assume ads exist, which staff cite to justify adding ads.
  • OpenAI has hired about 630 former Meta employees, roughly 20% of its roughly 3,000 staff, while CEO Sam Altman called ads "uniquely unsettling" and a "last resort," highlighting leadership tensions.
  • If OpenAI deploys ads targeted by users' chat memory, Sam Altman, OpenAI CEO, recently said he wasn't totally against ads but hasn't figured out how to embed them.
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ChatGPT was the first generational artificial intelligence to become popular to the general public and remains the most used in the world, with more than 800 million users. However, OpenAI shows more and more signs of being concerned about how to make better use of its service, which has a payment modality, but which the vast majority use without paying.As with most free internet services, ChatGPT has begun to include code in its application tha…

·Madrid, Spain
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Lean Right

OpenAI is finalizing plans to begin displaying ads directly within replies and answers on its ChatGPT AI platform. The placement of these ads will be determined by the platform's AI capabilities.

·Amman, Jordan
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Dataconomy broke the news in on Monday, December 1, 2025.
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