ChatGPT Is Going to Start Showing You Ads
OpenAI plans to show ads to most of its 800 million weekly ChatGPT users on the free tier to boost revenue and encourage paid subscriptions.
- Tibor Blaho discovered in the ChatGPT Android beta 1.2025.329 ad-related code referencing an ads module, bazaar content, and a search-ads carousel, suggesting OpenAI is preparing a rollout.
- With around 800 million weekly users and 95% free-tier users, OpenAI faces pressure to monetize and will likely hope ads nudge some users onto paid plans while considering personalized targeting.
- The free plan limits messages, slows during busy periods, and restricts advanced tools, while focus groups found some users assume ads exist, which staff cite to justify adding ads.
- OpenAI has hired about 630 former Meta employees, roughly 20% of its roughly 3,000 staff, while CEO Sam Altman called ads "uniquely unsettling" and a "last resort," highlighting leadership tensions.
- If OpenAI deploys ads targeted by users' chat memory, Sam Altman, OpenAI CEO, recently said he wasn't totally against ads but hasn't figured out how to embed them.
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19 Articles
Rumor Mill: ChatGPT Is Going to Start Showing You Ads
Code hidden within the latest ChatGPT Android app appears to reference advertisements. Spotted by Tibor Blaho, lead engineer at AIPRM and Link Research Tools, he drew widespread attention to the code with a post on X.com on Saturday, November 29, 2025. Who knows if this will affect just ChatGPT’s free tier, like so many television streaming channels, or if it means ads for ChatGPT’s paid plans, too. ChatGPT Android app 1.2025.329 beta includes …
ChatGPT was the first generational artificial intelligence to become popular to the general public and remains the most used in the world, with more than 800 million users. However, OpenAI shows more and more signs of being concerned about how to make better use of its service, which has a payment modality, but which the vast majority use without paying.As with most free internet services, ChatGPT has begun to include code in its application tha…
It seems inevitable that Sam Altman will bring ads to ChatGPT. When will it happen — and what will they look like?
Last year OpenAI CEO Sam Altman said he thought ads were lame. Now he seems more interested.Shelby Tauber/REUTERSLots of tech leaders like to say they hate ads.Then they decide that, actually, they don't hate ads, because ads can help them make money.It seems like OpenAI and Sam Altman are headed that way with ChatGPT.ChatGPT turned three years old the other day, which means we've spent three years in an AI frenzy.It also means hundreds of milli…
OpenAI is finalizing plans to begin displaying ads directly within replies and answers on its ChatGPT AI platform. The placement of these ads will be determined by the platform's AI capabilities.
ChatGPT is Going to Start Showing You Ads
OpenAI appears to be gearing up to introduce ads in ChatGPT, presumably for users who don't pay to access the chatbot. Engineer Tibor Blaho recently found references to upcoming ad functionality in the ChatGPT Android app. Code strings mention search ads, a search ad carousel, and an ad API.
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