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How CFOs Are Preparing For A Looming Recession

CFOs and finance leaders are actively preparing for a potential recession in 2025 by adapting financial strategies across various sectors globally.
This preparation follows rising inflation, volatile trade conditions, tariffs, and geopolitical risks that are dampening financial optimism and forcing cost discipline.
CFOs are increasingly investing in AI and automation to enhance spend management, financial forecasting, and working capital optimization while managing supplier relationships and payments more flexibly.
According to Coupa's 2025 Strategic CFO Study, 90% of CFOs view mastering spend management as key, 40% rank AI as the top growth investment, and 74% show growing confidence in AI adoption.
These efforts imply a shift toward technology-driven, agile financial operations to navigate economic uncertainty, control costs, and build more resilient supply chains amid ongoing external threats.

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Forbes

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How CFOs Are Preparing For A Looming Recession

Also in the Forbes CFO newsletter: Listening to tech vendors may be bad for your budget, Moody’s downgrade doesn’t do much to markets, Trump’s tax cuts start moving.

3 days ago·United States

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mammothtimes.com

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Coupa Research Shows CFOs Embrace AI as Antidote to Economic Volatility and Growth Enabler

Third annual Strategic CFO Study finds 40% of CFOs rank AI as top growth investment area; 90% look to mastering spend management as key to success in tumultuous times

3 days ago

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treasuryXL | Learn. Explore. Connect. | Your treasury comfort zone

How CFOs can Lead their Business in Challenging Times

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1 day ago

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CPA Practice Advisor

Gartner Says CFOs Must Evolve from Guardians to Catalysts to Thrive Amidst Unprecedented Uncertainty and Technological Advancement

CFOs need to reinvent their persona to address myriad new challenges faced by finance professionals, including tariffs, lost funding, and industry regulations.

2 days ago

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