US EditionCardi B Takes to the Streets of New York to Sell Copies of ‘Am I the Drama?’
Cardi B uses a grassroots approach to promote her album, personally selling CDs on New York sidewalks, evoking early hip-hop marketing traditions while facing high sophomore album expectations.
8 Articles
8 Articles
Cardi B Takes to the Streets of New York to Sell Copies of ‘Am I the Drama?’
Cardi B is putting in the footwork as she hits the streets of New York City to promote her upcoming sophomore album, Am I the Drama? On Saturday (Sept. 6), the 32-year-old Billboard cover star shared a video on social media showing her staging a playful, grassroots-style album sale. In the clip, Cardi sets up shop on a busy NYC sidewalk, laying out various copies of her album on a black sheet and shouting out exaggerated bargain prices to pass…
Cardi B Sells Copies Of "Am I The Drama?" On The Streets Of Manhattan In Comedic Clip
Cardi B brought it back to the old days. In a move that feels like both a tribute to hip-hop’s Golden Era and a nod to her fellow New Yorkers, she was spotted on the streets of Manhattan personally selling copies of her upcoming album, Am I The Drama? to fans. In a clip posted to her Instagram, she showed off the different editions of her album. She wore a Rastacap, waved incense, and blasted Bob Marley to drive the bit home. “My label said I go…
Cardi B Sparks Buzz After Hand-Selling Her Album On NYC Sidewalk With Blunt In Hand
Cardi B is hitting the actual streets to sell her new project “Am I the Drama?”, dropping September 19, ditching the usual flashy billboards and streaming campaigns. In a video that immediately went viral, Cardi B was spotted crouched on a New York City sidewalk, incense smoke floating beside her, with a blanket full of her CDs spread across the concrete like it’s 2005. She’s rocking a black hoodie, sweatpants, a colorful knit beanie, and cozy l…
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