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CAMPARI'S STAR-STUDDED EVENT AT CANNES FILM FESTIVAL DEBUTS MADS MIKKELSEN'S SIGNATURE TWIST ON THE NEGRONI

  • On May 18, 2025, in Cannes, France, Campari hosted a headline party during the city’s renowned film festival, where Mads Mikkelsen introduced a new variation of the classic Negroni cocktail.
  • This event followed Campari’s four years of presence at Cannes and Mikkelsen’s return to honor visionary filmmakers despite his intense filming schedule.
  • Mikkelsen introduced the Mads Negroni, replacing gin with smoky mezcal and finishing it with green mandarin to add a fresh citrus lift.
  • Mads Mikkelsen expressed that returning to Cannes and being among talented and dedicated filmmakers and storytellers is a continual honor, emphasizing the event’s vibrant creative energy.
  • Campari’s glamorous event showcased the brand’s celebration of passion and creativity, reinforcing its cultural role with the Mads Negroni served all week at two Croisette venues.
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CAMPARI'S STAR-STUDDED EVENT AT CANNES FILM FESTIVAL DEBUTS MADS MIKKELSEN'S SIGNATURE TWIST ON THE NEGRONI

Mads Mikkelsen unveils the Mads Negroni – a unique twist on the iconic cocktail. The Danish actor joined Campari to celebrate creativity and turned heads by appearing behind the bar to serve guests his new cocktail. One of the most glamorous parties on the Croisette, Campari's headline event drew a star-studded guest list including Barbara Palvin, Dylan Sprouse, Helena Christensen, Lucien Laviscount, Sabrina Elba, Maria Pedraza, Shanina Shaik, G…

·New York, United States
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Benzinga broke the news in New York, United States on Sunday, May 18, 2025.
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