GUADALAJARA.— With the strategic objective of enhancing the international projection of the state, consolidating its cultural identity and maximizing the economic spill that will generate the 2026 World Cup, Governor Pablo Lemus officially presented the institutional campaign “Ambassadors of Jalisco” and the integral platform “World Passport 2026.” The promotional strategy, which had a recent preliminary launch in Mexico City to prop up the nati…
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GUADALAJARA.— With the strategic objective of enhancing the international projection of the state, consolidating its cultural identity and maximizing the economic spill that will generate the 2026 World Cup, Governor Pablo Lemus officially presented the institutional campaign “Ambassadors of Jalisco” and the integral platform “World Passport 2026.” The promotional strategy, which had a recent preliminary launch in Mexico City to prop up the nati…