Caleb Williams is doing his image no favors in ‘Iceman’ dispute with George Gervin

Caleb Williams is doing his image no favors in ‘Iceman’ dispute with George Gervin

A few years ago, Nike did some super-slick ‘‘ish’’ and created a beef between Travis Scott and John McEnroe about the name of a sneaker.On an apparent ‘‘authentic’’ Zoom call, they caught feelings about the yet-to-be-released shoe being dubbed ‘‘Cactus Jack’’ (Travis’ brand association with Nike) and ‘‘Cactus Mac’’ (McEnroe’s last-name nickname identification that had been associated with him and Nike for more than 40 years).‘‘Come on, man, show…