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Business - High Ticket Prices Shroud 2026 FIFA World Cup in Controversy

Dynamic pricing has pushed some final seats above $2 million, deepening concerns over affordability and where World Cup revenue will go, economists said.

  • Attorneys general in New York and New Jersey have launched investigations into FIFA practices after dynamic pricing pushed final ticket costs at MetLife Stadium to more than $2 million.
  • Ticket prices have increased by about 1,000% since the United States last hosted the World Cup in 1994, significantly outpacing the 32% rise in inflation-adjusted median household incomes during the same period.
  • Customs and Border Protection prevented Somalian referee Omar Artan from entering the country, while Iraqi striker Aymen Hussein was held for questioning at Chicago Hare Airport due to broader visa and security issues.
  • Contrasting current restrictions with his 1994 experience, former Ireland star Terry Phelan fears off-field controversies could ruin this year's event, noting his team once successfully traveled with EIGHT kegs of Guinness.
  • Many fans resent the way FIFA organizes the World Cup, viewing diplomatic benefits to host nations as "sportswashing", while critics cite past corruption involving figures like Jack Warner and Chuck Blazer despite FIFA President Gianni Infantino claiming revenue returns to the game.
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Seat the rich! World Cup ticket inflation reflects widening gap between haves and have-nots

Billionaires and the golden FIFA ticket. Chip Somodevilla/Getty ImagesIn 1994, the last time U.S. stadiums hosted the World Cup, an average ticket cost US$58. The most expensive ticket for the final could be grabbed for $475. Adjusted for inflation, that would be $131 and $1,069, respectively, in today’s prices. Fast forward 22 years and things have become a lot pricier. In the tournament due to begin on June 11, 2026, at the Azteca Stadium in M…

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Australian Financial Review broke the news in Sydney, Australia on Tuesday, June 9, 2026.
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