US EditionBroadcast Radio Gets A Glum Outlook From Jacobs Media | Radio & Television Business Report
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Broadcast Radio Gets A Glum Outlook From Jacobs Media | Radio & Television Business Report
“AM and FM radio is, at best, treading water,” might not be the prognosis broadcasters want, but it is the one they got from the anticipated 21st outing of Jacobs Media’s annual study of the evolving media habits of radio’s most dedicated users. Based on 24,525 surveys collected from 500 participating commercial stations across the U.S. and Canada between January 8 and February 9, Jacobs Media President Fred Jacobs presented the findings of Tech…
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