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Bots Now Generate More Web Traffic Than Humans, Says Cloudflare

Cloudflare said automated requests now make up 57.5% of HTML traffic as agentic AI and malicious bots reshape web economics.

  • Automated bot traffic surpassed human internet traffic for the first time on April 27, 2026, with bots accounting for 57% of website traffic based on HTML requests.
  • The rise in bot traffic is driven by AI agents browsing thousands of websites per request, increasing bot traffic sharply from about 20% pre-AI boom to over 50% in 2026.
  • This shift presents challenges for website operators, advertisers, and content creators, including increased server loads and difficulties in measuring genuine human engagement.
  • Despite bots overtaking humans in HTML web requests, humans still maintain a significant portion of overall web activity, including app usage and content consumption.
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Cloudflare's CEO originally expected this turnaround to happen by 2027.

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irishtechnews.ie broke the news on Friday, May 1, 2026.
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