Bad News: BMW Won't Build a New Supercar Anytime Soon
Summary by Motor1.com
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BMW M Boss Explains Why A Supercar Isn't A Priority
In a parallel universe, BMW would’ve followed up on the M1 with a few supercars. Ferrari, Porsche, and Lamborghini launch a new one every decade or so. However, BMW is not an exotic brand. It’s a massive automotive conglomerate with dozens of models to manage and a bottom line to protect at the end of the business day. Over the decades, there have been attempts to introduce another flagship performance machine. The closest BMW ever came was in 2…
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