Google search volume for Bitcoin flat as BTC nears new highs — Where are retail investors?
- On May 14, 2025, Bitcoin approached $104,000 while Google search volume for Bitcoin remained flat, indicating low retail investor interest.
- This low retail interest follows historical patterns where retail investors typically engage about a week after BTC surpasses previous all-time highs, but currently remain net sellers.
- Supporting data shows individual retail investors sold 247,000 BTC in 2025, equivalent to $23 billion, while institutional buyers, led by Michael Saylor’s Strategy, acquired 77% of 157,000 BTC purchased.
- Retail demand for Bitcoin last peaked on November 15, 2024, with Coinbase app rankings spiking and search interest reaching its highest point in over two years following the November 6 all-time high break.
- The current flat retail interest amid rising Bitcoin prices suggests institutional investors dominate market dynamics, potentially affecting the sustainability of the rally and signaling a shift in retail investor behavior.
13 Articles
13 Articles
Bitcoin Nears All-Time Highs, But Retail Investors Still Missing
Retail investors are reportedly missing from the current Bitcoin activities as Google Search trend for the term drops significantly. Analysts believe that these investors would likely return to the market once the Bitcoin price makes another attempt to break into the $109k resistance level. Bitcoin (BTC) is facing a huge test at the $101.5k level, as profit taking and external factors force it below $103k. According to our market data, the ass…
Google search volume for Bitcoin flat as BTC nears new highs — Where are retail investors? – DG Verifications & Stats
Retail investors have been the biggest net sellers of Bitcoin throughout 2025, but this might change once BTC hits new price highs. Market Analysis Key takeaways: Google search data and app rankings show retail Bitcoin investor demand near 6-month lows. Retail investor interest typically peaks 1 week after BTC breaks all-time highs. Bitcoin (BTC) retail traders are known for entering the market during periods of euphoria, typically after stron…


Google searches for Bitcoin stay flat — Where’s the retail FOMO?
Google search activity for Bitcoin remains flat, indicating a shift in retail appetite for the asset. Liquidity flows across the market suggest that retail investors have rotated into altcoins, with a particular focus on memecoins. After reclaiming the $100,000 mark, Bitcoin [BTC] has struggled to break past its recent high of $105,819—especially as liquidity inflows remain stalled. Retail traders have contributed to this. Contrary to expectatio…
Crypto Technical Analysis Report
Retail traders often join the Bitcoin rally late, typically following strong momentum or fresh all-time highs — and 2025 seems no different. As Bitcoin approached $104,000 on May 14, retail participation remained subdued, even as institutional buying continued to dominate. Analysts suggest that retail investors have been the largest net sellers of BTC this year, while institutions have accumulated during dips. However, if past trends repeat, a w…
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