Big Sean, Usher invest $1 million in production facility for Detroit youth
The incubator offers Detroit youth a virtual studio, special effects lab, and mentorship to build careers and generational wealth, officials said.
- On Dec. 4, 2025, Big Sean and Usher invested $1 million to launch the Detroit Entertainment Innovation Incubator inside the Boys & Girls Clubs of Southeastern Michigan at Michigan Central, featuring a virtual production studio, special effects lab and creators' lounge.
- Big Sean's prior investments have focused on supporting local Boys & Girls Clubs with studios, and the Sean Anderson Foundation said `Detroit is where my creativity was born`.
- Partners on the project include Usher's New Look, Sean Anderson Foundation, Ilitch Sports + Entertainment, and Emory University's Goizueta Business School, with Usher saying it “takes just one person to believe in your success.”
- The new Boys & Girls Club location is slated to officially open with a ribbon-cutting ceremony, giving the Incubator a permanent home and broader access for local creators.
- Cross-Sector partners suggest placing professional-grade virtual production and special effects resources inside a youth club could expand access to creative-technology careers for local creators and youth.
14 Articles
14 Articles
Usher And Big Sean Are Investing $1 Million To Build Detroit’s Next Generation Of Creatives
By Kimberly Wilson ·Updated December 4, 2025 Getting your Trinity Audio player ready… Your favorite rapper from the D, and your favorite R&B singer from the A are closing out the year with an iconic collab, and no, it’s not to create music.In the season of giving, USHER and Big Sean have announced a major $1 million investment in Detroit’s creative future with the launch of the Detroit Entertainment Innovation Incubator. The program will live in…
Usher, Big Sean Donate $1M to 'Entertainment Incubator' for Boys & Girls Club
Usher and “Big” Sean Anderson are teaming up to invest to create a million dollar production studio and entertainment incubator facility. The RnB singer and Detroit rapper announced their $1 million investment Thursday in a news release, which highlighted the fact that both artists are alumni of the Boys & Girls Club. The organization in May announced plans to create a new Michigan Central hub for the Boys & Girls Club of Southeastern Michigan. …
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