US EditionBeyond Search: Google Eyes AI Chatbots as New Ad Territory
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Beyond Search: Google Eyes AI Chatbots as New Ad Territory
Google is testing the placement of ads inside AI chatbot conversations in an aggressive move to protect its bread and butter: search ads. According to Bloomberg, Google has begun embedding ads directly into conversations with artificial intelligence (AI) chatbots from startups, including iAsk and Liner. It’s an expansion of Google’s AdSense for Search network and sets the stage for a new era of AI-powered monetization. In the pilot, Google inser…
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