Beloved beauty brand set to vanish from shop shelves after 25 years
- Unilever confirmed it will discontinue REN Clean Skincare, a British beauty brand operating for 25 years, by late 2025.
- The decision followed unsuccessful attempts to sell REN and internal factors alongside market challenges cited by Unilever.
- REN, founded in 2000 and acquired by Unilever in 2015, was known for pioneering clean ingredients and sustainable packaging.
- A Unilever representative expressed their admiration for the REN team's achievements over the past 25 years in business.
- The brand’s closure reflects its inability to sustain long-term success amid internal and market difficulties despite prior growth.
15 Articles
15 Articles

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Beloved British skincare brand to DISAPPEAR from shop shelves after 25 years
A BELOVED British beauty brand is to disappear from shop shelves, Unilever has confirmed. Beauty brand REN Clean Skincare is being cut after a quarter of a century with its parent company citing “internal factors” and “market challenges”. suppliedIts legendary Ready Steady Glo AHA tonic developed a fanatical following[/caption] ReutersUnilever is a massive consumer conglomerate worth over £89bn[/caption] ReutersThe company vaguely blamed interna…
Unilever to discontinue its Ren skincare brand and business
After 25 years, global FMCG company Unilever plans to shut down its skincare business Ren. The company attributed the decision to a combination of internal factors and market challenges in recent years, which have harmed the brand’s sustainability in the long term. Ren, founded in 2000, was known for pioneering clean skincare and sustainable practices, using natural alternatives and recyclable packaging across its product lines. “We are proud …
"We are sorry to announce that our site is now closed. However, you can access all your favorite REN Clean Skincare products in the following brands and sites"... This is how the cosmetics brand has just confirmed that you could no longer find the scope of its range on its official website, letting it be hinted that it would nevertheless be possible to buy them in some very large brands including Les Galeries Lafayette, Le Bon Marché or Sephora …
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