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Baskin Robbins Hosts ‘Gray Flavor Contest’… Productizing Consumer Recipe
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[Digital Daily Reporter Wang Jin-hwa] Baskin Robbins announced on the 27th that it will hold the ‘2026 Grey Flavor Contest,’ an ice cream recipe contest. Born in its eighth year, the ‘Grey Flavor Contest’ is Baskin Robbins’ representative consumer-participation event where ice cream recipes proposed by consumers are released as actual products. The contest proceeds by allowing participants to propose ideas by freely combining the components of …
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