US EditionBarcelona claim Espai Barça project will raise €43.6million annually
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Barcelona claim Espai Barça project will raise €43.6million annually
July 3 – Barcelona have shared stunning details of the commercial strategy surrounding the Espai Barça project, which centres around the renovation of their Camp Nou stadium. The Catalan giants claim they have locked down €331million in sponsorship deals, with €43.6 million rolling in annually. Spotify’s blockbuster stadium naming rights deal was just the appetizer for what appears to be a network of monster deals. In moving to B2B partnerships…
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