B&O Railroad Museum announces new rebranding

Baltimore museum changes name amid $38M overhaul

B&O Railroad Museum announces new rebranding

Museum officials said the rebranding seeks to get more people to discover and experience the history of the B&O railroad.

Baltimore's B&O Railroad Museum unveils new name

Already designated as a National Historic Landmark, B&O is where the nation's first passenger train departed from in 1830.

The B&O Didn't Need a Rebrand. It Needed Someone to Say No.

Subscribe nowShareThe B&O Railroad Museum is no longer the B&O Railroad Museum. As of this morning, it’s the National Museum of Railroad History & Innovation, a name so forgettable I had to look it back up twice while writing this sentence.1 The museum unveiled the change ahead of 2027’s bicentennial of American railroading, complete with a new logo, a new color palette, and a rebrand built with an outside branding agency. The Mount Clare Statio…

B&O Railroad Museum announces new name, image

The B&O Railroad Museum announced it is renaming ahead of the 200th anniversary of American railroading. “Nothing about today’s announcement changes our commitment to the Baltimore-Ohio railroad,” said Francis Smyth, chairman of the board. Smyth said the museum’s rebranding seeks to get more visitors and expand awareness of the B&O Railroad’s history. The museum will now be named the National Museum of Railroad History & Innovation—a name the mu…

B&O Railroad Museum changes name to reflect national focus

The B&O Railroad Museum unveiled its new name on Tuesday, rebranding as a destination for visitors to learn about the role of trains across the country and throughout history.