Avon's Rebrand Is Only Part of Its Revitalization Strategy

Avon's Rebrand Is Only Part of Its Revitalization Strategy

For almost a year, beauty brand Avon has been undergoing a makeover of its own with the introduction of a new logo and brand campaign, which has led to producing its first "John Lewis-style" Christmas campaign. It'll debut later this year while its portfolio revamp and packaging redesign get set for release in early 2024....