Financial services company Zip Co has released new research showing Australians are becoming more deliberate, selective and value-conscious in how they manage their day-to-day spending. A survey of 1,507 Australians aged 18+ found two in three Australians (66%) say they are more thoughtful and selective with their spending than they were a year ago, while almost all Australians (97%) are actively trying to get the best value when they shop. Rath…