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AUSL pleased with progress a month into inaugural season

In April, Kim Ng took on the role of commissioner for the newly launched Athletes Unlimited Softball League, which is currently experiencing its first season featuring four teams.
Supported by Major League Baseball, the league grew its reach beyond a single location to include a dozen cities in a barnstorming approach, enabling it to engage fans directly and evaluate potential long-term host markets.
The AUSL has faced growing pains and some oversights expected for a project of this size but maintains a methodical approach to overcome challenges.
AUSL games have sold out nine of 28 contests, drawn packed crowds including many young fans, and amassed over 335,000 social media followers with 33 million video views.
League leaders and players, including Baylee Klingler, express high hopes for growth into a city-based operation by 2026, expecting the league to evolve significantly in coming years.

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Helena Independent Record

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AUSL pleased with progress a month into inaugural season

SEATTLE — When Kim Ng was named commissioner of the Athletes Unlimited Softball League back in April, she knew full well there would be growing pains with getting a pro softball league off the ground for its inaugural season.

7 hours ago·Helena, United States

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