George at Asda Has Sights Set on Primark's Market Share

Asda eyes Primark's spot as top clothing retailer with George expansion

Asda has announced its plans to push forward its clothing brand George, to overtake Primark as the UK’s top clothing retailer. A report by The Telegraph revealed that the supermarket…

Asda plans to overtake Primark as UK’s biggest clothing retailer

Asda is reportedly planning to overtake Primark as the UK’s biggest clothing retailer, The Telegraph has reported.  According to the paper, chairman Allan Leighton believes that the supermarket’s clothing brand, George, can help lead a turnaround for the company. As part of these plans, 100 Asda stores are set to be transformed to make its clothing offering more prominent. Leighton has welcomed the success of George since he returned as chairman…

George at Asda has sights set on Primark's market share

Drapers George at Asda has sights set on Primark’s market share George at Asda has shared ambitions to overtake Primark as Britain’s biggest clothing retailer, as part of the supermarket's turnaround plan.The post George at Asda has sights set on Primark’s market share appeared first on Drapers.

Asda aims to knock Primark off UK clothing top spot with George push - Retail Gazette

Asda is plotting to overtake Primark as the UK’s biggest clothing retailer as it doubles down on the revival of its fashion arm, George. According to The Telegraph, chairman Allan Leighton is pinning hopes on the supermarket’s clothing division to help lead its broader turnaround — with plans underway to upgrade up to 100 stores to give George more prominence. Despite a dip in overall sales and a sharp swing to a £600m loss last year, George pos…