Ascott Expands Resort Portfolio with Multi-Typology Brand Strategy to Tap on Rising Leisure Travel Demand
3 Articles
3 Articles
Ascott Expands Resort Portfolio with Multi-Typology Brand Strategy to Tap on Rising Leisure Travel Demand
11 new signings across high-demand travel markets in Asia and the Middle East bring portfolio to about 50 properties in sought-after resort destinations globallyNew additions span multiple brands across Phuket (Thailand); Bali and Labuan Bajo (Indonesia); Phu Quoc, Nha Trang,…
Ascott Expands Resort Portfolio with Multi-Typology Brand Strategy to Tap Rising Leisure Travel Demand
The Ascott Limited (Ascott), the wholly owned lodging business unit of CapitaLand Investment (CLI), is scaling its global resort footprint through asset-light expansion. Riding on growing demand for experiential stays, Ascott now has around 50 properties in resort destinations in operation and under development worldwide, supported by 11 new signings in the past 10 months secured via management and franchise agreements. These represent about 5% …
Ascott Expands Resort Portfolio With Multi-Typology Brand Strategy To Tap On Rising Leisure Travel Demand
11 new signings across high-demand travel markets in Asia and the Middle East bring portfolio to about 50 properties in sought-after resort destinations globally New additions span multiple brands across Phuket (Thailand); Bali and Labuan Bajo (Indonesia); Phu Quoc, Nha Trang, Cam Ranh and Sam Son (Vietnam); Gangneung (South Korea); and Marjan Island, Ras Al [...] Source from InfoStride News
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