How Tim Cook Made Apple One of the World’s Most Valuable Companies
- On Tuesday, Tim Cook marked 15 years as Apple CEO, overseeing stock growth exceeding 2,000% and briefly reaching a $5 trillion market capitalization in July, the second company ever to achieve that milestone.
- Navigating complex political relationships between the US and China, Cook maintained Apple's iPhone empire despite rising tensions by promising $600 billion in American operations to avoid Trump's tariffs.
- Ron Johnson, who oversaw Apple's retail operations from 2000 to 2011, described Cook as "intelligent" and "strategic," while Gene Munster, managing partner at Deepwater Asset Management, called him "a statesman."
- Hardware engineering chief John Ternus will succeed Cook on September 1, carrying forward Cook's advice to focus on products that "enrich" the lives of customers for sustained business success.
- Ternus inherits significant hurdles: regulatory pressures in Europe affecting the App Store and Siri, Vision Pro underperformance, and supply chain reliance on China that caused disruptions during the Covid pandemic.
18 Articles
18 Articles
Tim Cook leaves Apple CEO: what has changed in 15 years and who will replace him Tim Cook will become the executive chairman of Apple's board<p>, and the CEO from September 1 will be engineer John Ternus. Under Cook, the company's capitalization grew to $4 trillion.</p>
From entry to exit — how Apple stock price and valuation changed under Tim Cook as Apple CEO
Tim Cook will step down as Apple's CEO on 1 September 2026, transitioning to executive chairman. John Ternus will succeed him after a 15-year tenure that saw Apple’s revenue grow fourfold and its market value soar to approximately $4.67 trillion.
ComputerViews: Monday marks Apple CEO Tim Cook's last day in the office. He has been behind one of the greatest growth stories any company has ever experienced.
This August 31st will be Tim Cook's last day as Apple's CEO. Apple gives up its place to John Ternus, but will continue to work at Apple as Executive President. Apple will therefore present the iPhone 18 Pro under the direction of a new CEO. But, before leaving this position, Tim Cook supervised the presentation of new Macs thought for AI, this month of August.
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