Apple (NASDAQ: AAPL) Faces Positioning Challenge With $1,999 Foldable iPhone Duo Launch
Apple says the Duo’s display uses superthin glass, adhesives and durable plastics to withstand hundreds of thousands of folds.
4 Articles
4 Articles
The 53-Gram Problem Apple Can't Fold Away
Apple’s first foldable iPhone ships in three weeks. Samsung’s answer has already been in pockets since August. The gap is not a slogan. It is 53 grams, 1.6 millimeters, and eight years of hinges that actually open. The iPhone Duo, announced September 9 by new chief executive John Ternus, starts at $1,999 and goes on sale October 23 after pre-orders open October 16, according to MacRumors. It is titanium. It is IP68. It has MagSafe. It will take …
Apple brings its first foldable smartphone. We were already able to try the iPhone Duo.
Apple (NASDAQ: AAPL) Faces Positioning Challenge With $1,999 Foldable iPhone Duo Launch
Apple Inc. (NASDAQ: AAPL) launched its new foldable iPhone Duo on September 11, 2026, with a premium starting price of $1,999, drawing immediate scrutiny over its unclear target audience. Analysts attending the Cupertino launch event noted that Apple demonstrated the device running Zoom, Slack, and Netflix on its expanded display without clearly identifying who the […]
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