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Apple Just Announced a New Gadget that Could Be Key to Its AI Push

Apple’s new smart display uses Siri AI and facial recognition to personalize calendars, messages and calls for each household member.

  • On Tuesday, October 13, Apple officially unveiled the HomeView, a $299 smart home hub with a 7-inch display arriving November 13. The device enables personalized experiences for up to six household members using Siri AI.
  • Apple's launch follows delays waiting for its overhauled Siri AI to mature, marking the company's largest smart home push since HomeKit debuted in 2014. The device showcases CEO John Ternus's focus on AI-driven hardware growth.
  • Inspired by the 2002 iMac G4, the HomeView comes in countertop and wall-mounted models with facial recognition for six users. A privacy-focused visitor mode hides sensitive household data while maintaining personalized functionality.
  • The device directly competes with Amazon's Echo Show and Google's Nest Hub. Simultaneously, Apple introduced the Apple Home Collection—cameras, thermostats, and locks co-developed with LG Electronics and Schneider Electric.
  • Marking a critical test for new CEO John Ternus's hardware strategy, the launch signals Apple's AI-focused pivot. However, HomeView remains unavailable in the European Union because Siri AI is currently restricted there.
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The company updated the smart house devices: the new hab received a 7-inch screen and chip A18, the column was the S10 processor and the TV drive was the A19, and Apple was also preparing a line of Home Collection accessories worth between $40 and $400.

·Kyiv, Ukraine
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Apple is rumored to be unveiling its new Mac and new iPad mini models with OLED displays on October 27th.

·Istanbul, Türkiye
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Apple Announces Lineup Of New Smart Home Devices

Apple launches its new Home Collection smart home accessories, partnering with LG and Schneider Electric to compete with Google in the home automation market.

·Silver Spring, United States
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WTVB broke the news on Wednesday, September 30, 2026.
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