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Apple cuts jobs across sales team

Apple eliminated dozens of sales roles to reduce overlap and emphasize third-party resellers, affecting teams serving enterprise, education, and government accounts, Bloomberg reported.

  • On Monday, Apple Inc. cut dozens of sales roles to streamline sales to businesses, schools and government agencies, reshuffling the division while allowing affected staff to apply for open positions.
  • Management framed the reshuffle as efforts to strengthen customer engagement and eliminate overlapping sales roles, following earlier cuts of about 20 positions in Australia and New Zealand and projects like the self-driving car and in-house screen development.
  • Management notified affected employees over recent weeks, with many departures shared on LinkedIn; those laid off have until Jan. 20 to find new roles or receive severance, and Apple is advertising sales roles on its jobs website.
  • The reductions hit some teams especially hard, though Apple did not disclose the number of roles involved, and it is unclear whether the cuts will trigger California's WARN reporting.
  • Despite rising revenue — Apple is also increasing AI investment and plans a new low‑end laptop for early next year, with Q4 2025 revenue of $18.5 billion and nearly $140 billion in the December quarter.
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Portfolio.hu broke the news in on Monday, November 24, 2025.
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