US EditionApidura appoints Athletic Affair as Global PR Agency
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Apidura appoints Athletic Affair as Global PR Agency
Apidura has announced the appointment of Athletic Affair as its global PR agency. The brand says the new partnership focuses on expanding Apidura’s presence across international markets through a strategic public relations approach. With a sharp focus on storytelling, community, and media relations, Athletic Affair will help bring Apidura’s mission and values to the forefront of the cycling and outdoor performance world. The scope includes globa…
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